Peanut Butter Toast Crunch: Review by Carter and Dad

There are a few surprising things that being a parent delivers. I’m not talking about the joys of raising children I'm talking about reliving your own childhood through them. Namely, getting an excuse to dress up for Halloween with them, building Legos and from time to time eating sugary cereals. 

On their last grocery run my son Carter talked his mother into buying a twist on the classic – and one of my favorites – Cinnamon Toast Crunch…Peanut Butter Toast Crunch. 

I poured out a small bowl for Carter and a slightly larger bowl for me. The smell of peanut butter hit me right away. Carter was giddy about it and devoured two bowls. 

A few hours later I asked him for his thoughts trying to separate his opinion from the visceral "in the now" of when he ate the stuff.

Did you like the Peanut Butter Toast Crunch? 

Carter: Oh yeah. It was better than Cinnamon Toast Crunch. 

What did it taste like? 

Carter: Peanut butter.

So there's that.

I've never been one to eat peanut butter sandwiches or peanut butter on toast. I know many, many people do eat plain peanut butter sandwiches and PB on toast. It's not abhorrent. I just prefer teaming jelly with my peanut butter sandwiches and simply putting jam on my toast. 

That said, I have tasted peanut butter on toast and this cereal does an amazing job at recreating that flavor. Is it a good cereal flavor? Not especially. Does it do a molecular gastronomy-like summersault on the taste buds as the tab of crunchy cereal hits your tongue? Absolutely. 

It's something that will be odd to parents and alluring to kids and I guess that's what these cereals are all about in the end.